PPWR Compliance Service – EU Packaging Compliance in One Solution

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Future-proof your packaging for the European Union's new Packaging and Packaging Waste Regulation (PPWR).

The Packaging and Packaging Waste Regulation (PPWR) introduces new packaging requirements for companies placing packaged products on the EU market.

The regulation introduces new obligations related to packaging design, recyclability, recycled content, packaging minimization, reuse, labeling, documentation, and producer responsibilities.

Whether you sell through Amazon, Shopify, Etsy, eBay, Temu, your own e-commerce store, or traditional distribution channels, your packaging strategy should be reviewed before the new requirements become fully applicable.

EaseCert's PPWR Compliance Service helps businesses understand their obligations, identify compliance gaps, review packaging, and develop a practical implementation plan.


What This Service Includes

  • PPWR Applicability Assessment

    We determine which PPWR requirements apply to your products, packaging, and business model.

  • Packaging Compliance Review

    Assessment of primary, secondary, and transport packaging against current and future PPWR requirements.

  • Packaging Design Assessment

    Evaluation of packaging minimization, recyclability, reusable packaging requirements, and packaging optimization opportunities.

  • Recycled Content Assessment

    Review of packaging materials and future recycled content obligations.

  • Packaging Labeling Review

    Assessment of packaging labeling and information requirements.

  • PPWR Documentation Review

    Review of existing packaging documentation and identification of missing compliance records.

  • Authorized Representative Assessment

    For non-EU businesses, we assess whether additional representation requirements may apply to your products and packaging.

  • Implementation Roadmap

    A practical action plan to help your business prepare for the transition to PPWR.


Who Should Use This Service?

  • Manufacturers
  • Importers
  • Brand owners
  • Private-label sellers
  • Amazon sellers
  • Shopify sellers
  • Etsy sellers
  • eBay sellers
  • Non-EU exporters selling into Europe


Important: GPSR and Packaging EPR Are Separate Requirements

The PPWR does not replace existing EU compliance requirements.

GPSR is a product safety regulation covering technical documentation, risk assessments, labeling, traceability, and market surveillance.

Packaging EPR is an environmental compliance system that usually requires packaging registrations, reporting, and participation in national recycling schemes.

If you have not yet addressed these requirements, EaseCert can also assist with:


Typical Documents Required

  • Packaging specifications
  • Packaging material breakdown
  • Packaging artwork
  • Supplier information
  • Product photographs
  • Annual sales estimates
  • Importer information
  • Marketplace links


Service Scope

  • PPWR applicability assessment
  • Packaging review and compliance gap analysis
  • Implementation roadmap and ongoing compliance guidance

Frequently Asked Questions

What is the Packaging and Packaging Waste Regulation (PPWR)?

The PPWR is the European Union's new packaging regulation that replaces the previous Packaging and Packaging Waste Directive. It introduces new requirements covering packaging design, recyclability, recycled content, reuse targets, packaging minimization, labeling, and documentation. The regulation applies to companies placing packaged products on the EU market, regardless of whether they are located inside or outside the EU.

Who needs PPWR compliance?

PPWR affects manufacturers, importers, brand owners, distributors, private-label sellers, online retailers, and non-EU companies selling packaged products into the European Union. Businesses selling through Amazon, Shopify, Etsy, eBay, Temu, and other e-commerce platforms should review their packaging strategy to determine whether changes are required.

Does PPWR apply to non-EU companies?

Yes. Non-EU companies that place packaged products on the EU market may be subject to PPWR requirements. Depending on the distribution model and the Member States involved, additional obligations related to economic operators or representation requirements may also apply.

What packaging is covered by PPWR?

PPWR applies to almost all types of packaging placed on the EU market, including primary packaging, secondary packaging, shipping packaging, e-commerce packaging, transport packaging, and product packaging used across multiple industries.

Will all packaging have to be recyclable?

Yes. One of the central objectives of PPWR is to ensure that all packaging placed on the EU market becomes recyclable according to specific performance criteria. The regulation also introduces requirements related to recycled content and packaging design.

Does PPWR replace Packaging EPR requirements?

No. PPWR and Packaging EPR obligations are separate compliance requirements. Many businesses will still need to comply with national packaging registration, reporting, and recycling obligations in individual EU Member States.

Is GPSR included in this service?

No. GPSR compliance is a separate service. GPSR focuses on product safety, while PPWR focuses on packaging and environmental requirements. If your products have not yet been assessed under GPSR, EaseCert can provide additional support through our dedicated product safety services.

Will I need to redesign my packaging?

Not necessarily. Some businesses may only need minor adjustments, while others may need to modify packaging materials, improve recyclability, increase recycled content, reduce packaging volume, or update packaging documentation. The purpose of this service is to identify compliance gaps and develop a practical implementation strategy.

What documents will I need for a PPWR assessment?

Typical documentation includes packaging specifications, packaging material breakdowns, packaging artwork, supplier information, product photographs, annual sales estimates, importer information, and marketplace links.

Does EaseCert complete registrations on behalf of clients?

EaseCert provides compliance guidance, implementation support, documentation preparation, onboarding assistance, and registration coordination. Unless explicitly agreed otherwise in writing or legally permitted under a specific mandate, EaseCert does not submit applications, sign declarations, or act on behalf of clients before authorities or Producer Responsibility Organisations (PROs).

How much does the PPWR Compliance Service cost?

The PPWR Compliance Service is available for a fixed fee of €500.00 EUR.

Related EaseCert Resources

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