The Role of a Responsible Person Under GPSR

Under the General Product Safety Regulation (GPSR) (EU) 2023/988, businesses selling products in the EU must designate a Responsible Person (RP) to ensure compliance with safety regulations. The RP serves as the primary point of contact for regulatory authorities, overseeing product safety, compliance documentation, and post-market surveillance. This requirement is particularly important for non-EU manufacturers selling products in the EU, especially through online marketplaces. Download our GPSR checklist for a simple overview of the economic operators' responsibilities.

Appoint an EU Responsible Person for GPSR compliance at a flat fee. Meet all legal requirements, secure your EU market access, and avoid regulatory penalties. Click here for more information.

Who Counts as a Responsible Person?

A responsible person can be either an importer, distributor, or EU-based authorized representative. This person or organization takes over the responsibility for compliance with product safety requirements and acts as contact for market surveillance authorities and consumers.

What Are the Responsibilities of an RP?

A Responsible Person plays a critical role in ensuring product safety and compliance, including:

• Acting as the main contact for EU regulatory authorities

• Maintaining and managing compliance documentation

• Overseeing post-market surveillance, including incident reporting and recalls

• Addressing consumer safety concerns, complaints, and inquiries

Why Is an RP Required?

The GPSR mandates the appointment of an RP to ensure all products sold in the EU meet strict safety standards. This is especially crucial for e-commerce, where non-compliant products may enter the market without proper oversight. By requiring an RP, the EU strengthens market surveillance and consumer protection, reducing the risk of unsafe products reaching consumers.

 

Who Needs to Comply?

If you sell general consumer products (non-food) in the EU and are not based in the EU (for example, if you are based in the US, UK, Switzerland, or China), you must appoint an EU Responsible Person (RP) by December 13, 2024. Without an EU RP:

• Your listings on Amazon and other marketplaces may be deactivated.

• Customs checks and market surveillance could result in product removal or fines.
 
 

How to Appoint a Responsible Person?

Businesses can appoint an RP through existing partnerships or by engaging a trusted compliance provider like EaseCert. Our team ensures seamless GPSR compliance, providing expert guidance, regulatory support, and a dedicated EU Responsible Person service to help businesses navigate evolving safety requirements.

Ensure GPSR Compliance with EaseCert

Don’t risk non-compliance—appoint a Responsible Person today. EaseCert provides comprehensive support, ensuring your products meet EU safety regulations and remain market-ready. Contact us to get started. EaseCert is headquartered in New York City, with our EU Authorised Representative service based in Germany to ensure full compliance with GPSR regulations. 

 

What’s Included with EaseCert?

• Authorized EU Responsible Person Representation – Official GPSR compliance for your business
• EU RP Certificate Issued – Proof of compliance for Amazon and other marketplaces
• Registered EU Address – Required for regulatory and market surveillance purposes
• Support for EU Market Surveillance Inquiries – Free assistance with compliance checks
• Marketplace Compliance Guidance – Amazon, eBay, Shopify, and more
  

Appoint an EU Responsible Person for GPSR compliance. Meet all legal requirements, secure your EU market access, and avoid regulatory penalties. Click here for more information.

Learn More About GPSR:

• EU Product Safety and GPSR Overview
• General Product Safety Regulation (2023) – EU Summary
• EU Safety Gate – RAPEX Alerts for Dangerous Products